Domori arrives in Piazza San Carlo in Turin: a showcase in the heart of the city of chocolate.

A new adventure for Domori, which, on its 25th anniversary of activity, relies on Costa Group for the creation of its first store in the heart of Turin, in the wonderful Piazza San Carlo.

300 sqm of chocolate, art, education and taste, in a multifunctional space that aims to be a meeting and storytelling point. Several master classes with pastry chefs  take place in the chocolate boutique, as well as events and tastings.

In addition to the very rich product assortment, from fine Criollo chocolate to water-based ice cream, the chocolate production processes will be presented, offering to chocolate’s fans a unique and sensory experience.

Costa Group is pleased to have accompanied Domori in the realization of this project and to have collaborated with Cravero Bonetto Technical Studio of Cuneo for the masonry work.

The tradition of chocolate meets sophisticated techniques of gastronomic innovation in a unique combination of refinement and creativity.

Caffè Giobatta

Hospitality, originality, the desire to amaze and to guarantee the customer an experience that embraces quality, the beauty of the place and the surprise of knowing a story. These are just some of the aspects on which Caffè Giobatta, in the heart of La Spezia, is based. A place to feel good and experience special moments, a success that is the result of a mix of factors, first and foremost the foresight of Walter Pinna, the entrepreneur who founded the Group of the same name and operates in the restaurants and cafeteria sector. He is the one who tells the positive outcome of Caffè Giobatta.

• WHERE DID THE IDEA FOR THE PROJECT COME FROM?

“My idea is to create not only a brand but a new model of catering that can trace the old and beloved styles of ‘Old Cafè with kitchen’.

Not just one target or one venue, but a strategic choice for a duplicable format.”

• CAN YOU EXPLAIN SPECIFICALLY WHAT YOU MEAN?

“The Pinna Group, according to this logic, is structured into three brands: Caffè Giobatta, a chain of venues located throughout Liguria with its own set of choices; Ligusta, a network of bars and restaurants based on their love for Liguria and its food and wine excellence; Settembrin, an autonomous business context-with a restaurant, workshop and production laboratory-that carries on the tradition of Ligurian recipes.”

• THE NAME IS UNUSUAL… STARTING HERE, WHAT SETS GIOBATTA COFFEE APART?

“Giobatta is the abbreviation, in Ligurian dialect, for Giovan Battista. A name that, in itself, conveys the feeling of something genuine or of a fine person. It gives security, values and flavors of the past, brings back memories of the simple life of peasant families…

In short, it gives the idea of a place in which you can ‘relive’ a story, in which you can sit and experience the simplicity and the enveloping atmospheres of the countryside or the beach. Based on these concepts, we have a beautiful family story that revolves around the name and speaks of deep feelings.”

• WHAT ARE THE choices OF THE CAFETERIA AND THOSE OF THE KITCHEN?

“The cafeteria offers croissants and dry and fresh pastries. The bar proposal includes aperitifs with tastings of wines, cold cuts, cheeses and finger food typical of Ligurian excellence. The kitchen, too, focuses on traditional Ligurian specialties (muscles of Spezia alla marinara, pansotti with walnut sauce), with a more structured dinner menu. The wine list is an additional guarantee that complements excellent culinary offerings under the supervision of an executive chef.”

• HOW ARE THE INTERIOR SPACES ORGANIZED? ARE THEY SUITABLE FOR HOLDING EVENTS?

“The upper room of Caffè Giobataa is spacious and structured to become a venue for events, themed evenings and tastings, perhaps for an audience and clientele who want a place for targeted activities.”

• AND… SPEAKING OF COFFEE?

“The Giobatta brand does not produce its own coffee but distributes it under a private label. Such a loved product simply needs a genuine story to communicate its value and its goodness. The term Coffee takes on a broad meaning, concerning the philosophy of the old tavern where they serve their own line of coffee.”

•  WHAT IS THE TYPE OF CLIENTELE AND WHAT IS THE AVERAGE BILL?

“During the first month of activity, the target customer was in line with what was expected: an adult, medium/medium-high clientele with a propensity for customer experience. Thanks to the quality, location, atmosphere, 1920s music and trained staff.

As for the average expense, it is low compared to the perception of the setting, which has two aspects. The first is on the outside where one notices the authenticity and novelty of the place in Corso Cavour in La Spezia. The second is inside, when the guest finds confirmation of the expectations. Given the experience, a dinner bill around 40 euros  (considering the wine) is well-thought-out.”

• TELL US ABOUT THE DESIGN PART UP TO THE OPENING?

“Costa Group  was entrusted with the design and construction of Caffè Giobatta , drawing inspiration from the 1920s to 1940s. The furnishing also recalls an ancient era, with valuable materials such as marble, brass, glass and wood. The restaurant is developed over two floors on 150sqm of space: on the ground floor there is the bar counter with decorated wood and glass windows overlooking the preparation area; on the second floor, there is the main room with the wine cabinet, kitchen and bathrooms. The lights are designed to provide the atmosphere appropriate during the day, just like the printed images of La Spezia from the 1920s hanging on the walls. Caffè Giobatta can accommodate about 50 seats indoor plus 30 seats in the outdoor area.

It was opened on December 4, 2022.”

COSTA GROUP, THE FORMULA FOR SUCCESS

Costa Group, based in Riccò del Golfo (SP), is an example of ‘made in Italy’ around the world. It specialized in the design and shopfitting of venues, restaurants, bars, trattorias, pizzerias, pubs, wine bar, fairs and events, and the brothers Sandro and Franco Costa have been spokesmen for more than 20 years for an activity based on the research and implementation of successful venues, including the choice of the most appropriate materials and furnishings. Altogether, Costa Group has more than 5,000 projects worldwide and collaborates with the biggest food and retail brands.

GIOBATTA COFFEE AND SUSTAINABILITY:

The issue of sustainability is relevant to the Pinna Group and, in particular, to Caffè Giobatta. Particular attention is given to the choice of raw materials. No waste is generated in addition to a leftover register to verify the correct use. Maximum attention is also paid to the well-being of the person!

In addition to work structures belonging to the C.C.N.L. of the sector, the staff enjoys benefits ranging from supplementary health care to a rewarding system based on indicators of efficiency in purchasing and consumption and on the sustainability of working hours for the most correct use of overtime.